Report: Social Enterprise Develpment in the Middle East and North Africa
Report: SOCIAL ENTERPRISE DEVELOPMENT IN THE MIDDLE EAST AND NORTH AFRICA, A Qualitative Analysis of Lebanon, Jordan, Egypt and Palestine, 2017:
Report: SOCIAL ENTERPRISE DEVELOPMENT IN THE MIDDLE EAST AND NORTH AFRICA, A Qualitative Analysis of Lebanon, Jordan, Egypt and Palestine, 2017:
Social Impakt Handbok er en ny publikation som visar hur socialekonomiska verksamheter, ”changemakers” och sociala organisationer kan utveckla en förändringsteori som kan användas till att dokumentera de sociala effekterna av sitt arbete.
Handboken är författad av Jaan Aps, styrelseordförande till “Estonian Social Enterprise Network” och översatt till svenska av Bert-Ola Bergstrand, Socialt Kapital Forum i Sverige. Projektet är en del av Erasmus+ projectet „Social entrepreneurship development in Baltic Sea region“.
Handboken är tänkt som ett undervisningsmaterial för aktörer som vill utveckla och bruka social impakt-analys. För sociala organisationer eller andra organisationer som har ett fokus på sociala frågor är det viktigt att kunna redogöra för vilken impakt man skapar eftersom deras existens i mångt och mycket utgår från att man förmår att skapa en positiv förändring i samhället.
Some people start businesses to improve the quality of their life. Others seek to work for themselves. And some see an opportunity in the market they can’t resist.
But sometimes the desire to use business as a means of creating positive change ignites the entrepreneurial spirit in you.
This is called “social entrepreneurship,” and it’s an approach to business that’s gaining popularity as globalization brings conversations about sustainability and international development to a world stage. It’s also leading more people to ask themselves, “What can I do for the world today?”
Social entrepreneurship involves starting mission-based enterprises that dedicate some or even all of their profits toward furthering a cause—giving their customers a purpose behind every purchase.
What is social entrepreneurship?
Social entrepreneurship is when you start a business for a philanthropic cause. Also called “altruistic entrepreneurship”, it’s broad and can include both non-profit organizations like Doctors Without Borders, which rely almost exclusively on donations and grants, and for-profit companies like Tesla, which turns a profit by putting its clean energy products front and center.
Social entrepreneurship can also include bricks-and-mortar establishments and online business ideas. TOMS, for example, opts for both.
Social entrepreneurs are innovators who start companies and organizations that are committed to giving back.
A social enterprise is a type of business where the bottom line and success metrics are measured in more than just profits. Instead, social enterprises typically measure success based on a triple bottom line:
Social entrepreneurship is about harnessing commerce for a good cause.
Social entrepreneurship takes many other forms too:
The short answer is that it depends. In many cases, social entrepreneurs do make money. They’re living proof that you can be successful as a business owner and do good at the same time. However, in some cases, the entrepreneurs elect not to take a profit for themselves.
One of the challenges to succeeding in social entrepreneurship is that it’s easy to measure profit (did you make money or did you not make money?), but it’s not as easy to measure your impact on people or the planet and communicate that to others.
Social entrepreneurs adopt a business model that puts their mission at the center of their business and are held accountable to their customers and stakeholders based on their proposed impact.
For today’s consumers and businesses, social responsibility is a growing priority as concerns about climate change, international development, and supply chain ethics become a more prominent topic of international discussion.
In a CSR survey by Cone Communications, 87% said they will purchase a product because a company supports an issue they care about. This reflects a shift in consumer awareness about the impact of their purchase decisions. Not only are businesses held to a higher standard, but many consumers are holding themselves to a higher standard as well.
So while social enterprises, by definition, must dedicate a portion of their profits to the impact they want to make, they do enjoy the following benefits that help them succeed:
For the sake of this piece, we’ll look at what it takes to create a sustainable for-profit social enterprise. And that starts, as most businesses do, with figuring out which of your business ideas you want to pursue and what that business will sell.
The mission might come first for social entrepreneurs, but that doesn’t eclipse the importance of choosing the right things to make and sell. When all is said and done, a for-profit social enterprise needs to make money to survive just like any other business idea.
But there’s a pattern amongst successful social enterprises of establishing a good “product-cause fit” that aligns their mission with what they sell.
Taaluma Totes, which produces socially responsible bags made with fabrics sourced from across the globe, was founded to cultivate more connection between cultures around the world. Plus, it uses 20% of its profits as micro loans for farmers and small business owners in the countries from which its fabrics are sourced—enabling the farmers and small business owners to continue to fund and run their fabric operations.
Chocolate company Askinosie also focuses on sourcing from international markets. Its cocoa beans come from the Amazon, the Philippines, Tanzania, and Ecuador. Its transparency report publicly shows exactly how much is paid out to small farmers. Fellow chocolate brand Taza Chocolate also publishes its own transparency report to show how it supports farmers.
Cotopaxi makes and sells outdoor gear for adventurers and travelers, dedicating 2% of total revenue to provide grants to specific non-profits that seek to alleviate poverty in different parts of the world.
Social entrepreneur David Merritt founded two ventures with a more local focus that address social problems facing Detroit youths:
A social enterprise’s mission is a competitive advantage that can help them stand out in a crowded market—if they can communicate their motivation and the impact they can make.
Many social enterprises adopt a model where they donate a portion of profits to a cause, but that’s not the only way to position your company as a social enterprise.
There are also social enterprises that focus on:
Transparency and sustainable impact are essential for a successful social enterprise. And these things are easier to achieve if your cause is close to your heart and measurable.
“Integrity is doing the right thing, even when no one is watching,” in the words of C.S Lewis.
Transparency is about visibly demonstrating your integrity and holding yourself accountable to your mission and the people who support it.
Depending on your mission, you can directly implement your plans for change as a social entrepreneur and expand your contributions as you grow. But if you choose to partner with non-profit organizations (NPOs) to help execute the “social” part of your social enterprise (as many do), be sure to do your homework before you reach out. Ask questions like:
This is all part of your founding story—the tale of why you started your business—and will likely come up again and again in your elevator pitch, About page, PR efforts, and more. So refine your story with your mission in mind and your action plan for creating change.
Social enterprises are accountable to the cause they support, which means automatically setting aside a portion of future revenue to invest in increasing impact.
Social entrepreneurs have to be creative with how they raise money, and crowdfunding is a popular option.
Crowdfunding websites such as Kickstarter not only help you raise money to get your idea off the ground but also expose your mission to a community that exists on the very premise of supporting projects and causes they believe in.
GoldieBlox’s Kickstarter campaign exceeded its funding goal by a landslide and helped launch the successful business it is today.
There are also a growing number of grants you can apply to for social enterprises that meet specific requirements, and the trend of “impact investing,” where the return on investment expected isn’t just financial but includes social and environmental impact as well.
What works when it comes to marketing can vary from business to business, but the need for transparency and the “for-benefit” position that social enterprises adopt make certain marketing strategies especially effective at generating awareness.
After all, you’re marketing your mission, not just your business.
Social entrepreneurship isn’t the only way a business can be for-benefit and not just for-profit.
Many companies are owning their social responsibility based on a growing belief that those with the power to do so can and should try to make the world a better place.
Our connected world has brought about a new era of awareness, where we can find problems to solve and lives to improve across the street or across the world if we choose.
People from all over are making the decision to make change in whatever way they can, whether it’s by being more conscious of what they buy as consumers or building an engine for social and environmental good by becoming entrepreneurs.
With a single website, you can reach a world of consumers who want to help you make a difference. Shopify is a flexible platform to build your site, share your mission, and generate sales to fund that mission. It’s all about figuring out your cause and what to sell on Shopify to support that cause.
More information is available here.
This publication has been prepared within INDIGISE project. The content of this publication is the sole responsibility of the project coordinator and may not always reflect the views of the European Commission or the National Agency.
This study evaluates the current situation and identify best practices in the Baltic countries (Estonia, Latvia, and Lithuania) and the Nordic countries (Denmark, Finland, Iceland, Norway, and Sweden), through comparison of the legal forms available for social entrepreneurship or social business.
Social enterprises have gained importance in European and national policies in recent years. There is a growing awareness that they create sustainable and inclusive growth and stimulate social innovation. Moreover, the question can be raised as to whether social entrepreneurship and, more precisely, legal forms available for social enterprises can make an impact on sustainable development. The United Nations 2030 Agenda for Sustainable Development, including its 17 Sustainable Development Goals (SDGs), is committed to eradicating poverty and achieving sustainable development worldwide by 2030. In the run-up to the adoption of the 2030 Agenda, the European Commission worked closely with the European Union (EU) Member States to ensure an ambitious global outcome. The European Commission committed to mainstreaming the SDGs into EU policies and initiatives. Amongst different tools for the implementation of SDGs, social entrepreneurship or social business can contribute to this process both nationally and internationally. The aim of this paper is to evaluate the current situation and capture best practice in the Baltic countries and the Nordic countries, through comparison of the legal forms available for social entrepreneurship or social business.
© Lavisius T., Bite V. and Andenas M. (2020). Social Entrepreneurship in the Baltic and Nordic Countries. Would the Variety of Existing Legal Forms do more for the Impact on Sustainable Development? Entrepreneurship and Sustainability Issues, 8(1):276-290.
This publication has been prepared within INDIGISE project. The content of this publication is the sole responsibility of the project coordinator and may not always reflect the views of the European Commission or the National Agency.
The Online Manual of Good Practices on Workplace Innovation is a useful tool for those SMEs that need practical advice on possible innovation actions to implement within their companies to improve their organisational processes and increase their competitiveness. It will include inspiring case studies to give an idea to SMEs owners and employees on possible concrete actions to undertake.
The SMEs will find below a selection of workplace innovation practices relevant to the four main pillars, along with an interactive self-evaluation questionnaire that allows them to identify their specific needs.
Download the manual: here
As your business grows, you will need to change to adapt to new circumstances. Find out more
Social Enterprise Guide “Educational Module for Social Entrepreneurs”
Social entrepreneurs are motivated by the desire to make changes for the better.
It is a phenomenon that is gaining more national and international attention.
If you want to change the world, you need to act.
“Be the change you wish to see in the world”/Gandhi
Introduction
Target audience:
Required level of prior knowledge: no specific prior knowledge is required, but basic knowledge in business will make it easier to acquire specific knowledge.
Language: description of full Educational module including cases of partnering countries is available in English, but online training materials – for Polish social entrepreneurs in Polish, for Russia social entrepreneurs – in Russian and for Latvian social entrepreneurs in Latvian.
Training requirements:
Design and use of the training module:
The training module is designed to provide a step-by-step insight into social business. Each section contains:
You can browse all sections in a series or in a freeway – each section is individual; the previous sections are not required to access the next sections.
In the case of the use of material or parts of it, please refer to the project and the team of authors.
Authors:
Baltic Institute for Regional and European Concern (BISER): Poland
Magda Leszczyna-Rzucidło
Anna Fornalska-Skurczyńska
Witold Toczyski
Bartosz Atroszko
COBUCE: Russia
Maxim Mikhaylov
Social innovation centre: Latvia
Anita Stirāne
Jevgenija Kondurova
Renāte Lukjanska
Social Entrepreneurs in Denmark: Denmark
Gitte Kirkeby
Per Bach
This publication is part of the project “Social entrepreneurship development in the Baltic Sea region”, co-financed by Nordic Council of Ministers Program, project identification number 17055.
Responsible for the content solely publisher/presenter; it does not reflect the views of Nordic Council of Ministers and any related financial body. Those institutions do not bear responsibility for the information set out in the material.
Youth entrepreneurship is recognised as a crucial driver for sustainable economic development, therefore has being promoted for the last decade. However, youth unemployement rates still demonstrated the need for scaling the impact of youth entrepreneurship programmes to fulfil the potential of young people and help them to create jobs, build communities and transform lives.
Scaling of social impact in entrepreneurship has been defined by John Kalafatas (Duke University)* as
“the process of increasing positive social impact to better correspond to the magnitude of the identified social need”.
The process itself sets the folowing targets:
This Report “Models for scaling the impact of youth entrepreneurship programmes” brings together experiences scaling entrepreneurship programmes within and outside of the YBI network, in order to provide valuable insights for organisations wishing to scale their impact. It summarises different strategies and models for scaling entrepreneurship programmes, and the success factors, challenges and lessons learned to be taken into consideration with each strategy. It provides an overview of scaling frameworks and models, together with a set of case studies of scaling strategies applied by organisations within and outside the Youth Business International (YBI) network.
Different models for scaling and replication are introduced by means of frameworks developed by innovation and scaling experts Nesta and Spring Impact (formerly known as the International Centre for Social Franchising). These provide a helpful categorization of the options according to 1) the amount of control versus flexibility inherent in the selected model, and 2) the type and purpose of partnerships developed. A 10-step framework for organisations wishing to develop a scaling strategy is also included (see p.22).
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About the authors
Youth Business International is a global network of expert organisations in over 50 countries supporting underserved young people to turn their ideas into successful businesses, creating jobs and strengthening communities. YBI connects and supports member expert organisations, partners and young people to develop and scale new solutions to the critical challenges facing underserved young entrepreneurs. As a result, member organisations of different profiles deliver better quality support to more young people through sector-leading solutions and products.
Each year YBI members support young people across the world to realise their entrepreneurial potential. Success stories are collected on YBI website to inspire young people across the world to take steps further entrepreneurial activity and social impact.
* Kalafatas, J. (2015). Approaches to Scaling Social Impact. Duke: The Fuqua School of Business. Center for the Advancement of Social Entrepreneurship
This publication has been prepared within INDIGISE project. The content of this publication is the sole responsibility of the project coordinator and may not always reflect the views of the European Commission or the National Agency.
Social Impakt Handbok er en ny publikation som visar hur socialekonomiska verksamheter, ”changemakers” och sociala organisationer kan utveckla en förändringsteori som kan användas till att dokumentera de sociala effekterna av sitt arbete.
Handboken är författad av Jaan Aps, styrelseordförande till “Estonian Social Enterprise Network” och översatt till svenska av Bert-Ola Bergstrand, Socialt Kapital Forum i Sverige. Projektet är en del av Erasmus+ projectet „Social entrepreneurship development in Baltic Sea region“.
Handboken är tänkt som ett undervisningsmaterial för aktörer som vill utveckla och bruka social impakt-analys. För sociala organisationer eller andra organisationer som har ett fokus på sociala frågor är det viktigt att kunna redogöra för vilken impakt man skapar eftersom deras existens i mångt och mycket utgår från att man förmår att skapa en positiv förändring i samhället.
Some people start businesses to improve the quality of their life. Others seek to work for themselves. And some see an opportunity in the market they can’t resist.
But sometimes the desire to use business as a means of creating positive change ignites the entrepreneurial spirit in you.
This is called “social entrepreneurship,” and it’s an approach to business that’s gaining popularity as globalization brings conversations about sustainability and international development to a world stage. It’s also leading more people to ask themselves, “What can I do for the world today?”
Social entrepreneurship involves starting mission-based enterprises that dedicate some or even all of their profits toward furthering a cause—giving their customers a purpose behind every purchase.
What is social entrepreneurship?
Social entrepreneurship is when you start a business for a philanthropic cause. Also called “altruistic entrepreneurship”, it’s broad and can include both non-profit organizations like Doctors Without Borders, which rely almost exclusively on donations and grants, and for-profit companies like Tesla, which turns a profit by putting its clean energy products front and center.
Social entrepreneurship can also include bricks-and-mortar establishments and online business ideas. TOMS, for example, opts for both.
Social entrepreneurs are innovators who start companies and organizations that are committed to giving back.
A social enterprise is a type of business where the bottom line and success metrics are measured in more than just profits. Instead, social enterprises typically measure success based on a triple bottom line:
Social entrepreneurship is about harnessing commerce for a good cause.
Social entrepreneurship takes many other forms too:
The short answer is that it depends. In many cases, social entrepreneurs do make money. They’re living proof that you can be successful as a business owner and do good at the same time. However, in some cases, the entrepreneurs elect not to take a profit for themselves.
One of the challenges to succeeding in social entrepreneurship is that it’s easy to measure profit (did you make money or did you not make money?), but it’s not as easy to measure your impact on people or the planet and communicate that to others.
Social entrepreneurs adopt a business model that puts their mission at the center of their business and are held accountable to their customers and stakeholders based on their proposed impact.
For today’s consumers and businesses, social responsibility is a growing priority as concerns about climate change, international development, and supply chain ethics become a more prominent topic of international discussion.
In a CSR survey by Cone Communications, 87% said they will purchase a product because a company supports an issue they care about. This reflects a shift in consumer awareness about the impact of their purchase decisions. Not only are businesses held to a higher standard, but many consumers are holding themselves to a higher standard as well.
So while social enterprises, by definition, must dedicate a portion of their profits to the impact they want to make, they do enjoy the following benefits that help them succeed:
For the sake of this piece, we’ll look at what it takes to create a sustainable for-profit social enterprise. And that starts, as most businesses do, with figuring out which of your business ideas you want to pursue and what that business will sell.
The mission might come first for social entrepreneurs, but that doesn’t eclipse the importance of choosing the right things to make and sell. When all is said and done, a for-profit social enterprise needs to make money to survive just like any other business idea.
But there’s a pattern amongst successful social enterprises of establishing a good “product-cause fit” that aligns their mission with what they sell.
Taaluma Totes, which produces socially responsible bags made with fabrics sourced from across the globe, was founded to cultivate more connection between cultures around the world. Plus, it uses 20% of its profits as micro loans for farmers and small business owners in the countries from which its fabrics are sourced—enabling the farmers and small business owners to continue to fund and run their fabric operations.
Chocolate company Askinosie also focuses on sourcing from international markets. Its cocoa beans come from the Amazon, the Philippines, Tanzania, and Ecuador. Its transparency report publicly shows exactly how much is paid out to small farmers. Fellow chocolate brand Taza Chocolate also publishes its own transparency report to show how it supports farmers.
Cotopaxi makes and sells outdoor gear for adventurers and travelers, dedicating 2% of total revenue to provide grants to specific non-profits that seek to alleviate poverty in different parts of the world.
Social entrepreneur David Merritt founded two ventures with a more local focus that address social problems facing Detroit youths:
A social enterprise’s mission is a competitive advantage that can help them stand out in a crowded market—if they can communicate their motivation and the impact they can make.
Many social enterprises adopt a model where they donate a portion of profits to a cause, but that’s not the only way to position your company as a social enterprise.
There are also social enterprises that focus on:
Transparency and sustainable impact are essential for a successful social enterprise. And these things are easier to achieve if your cause is close to your heart and measurable.
“Integrity is doing the right thing, even when no one is watching,” in the words of C.S Lewis.
Transparency is about visibly demonstrating your integrity and holding yourself accountable to your mission and the people who support it.
Depending on your mission, you can directly implement your plans for change as a social entrepreneur and expand your contributions as you grow. But if you choose to partner with non-profit organizations (NPOs) to help execute the “social” part of your social enterprise (as many do), be sure to do your homework before you reach out. Ask questions like:
This is all part of your founding story—the tale of why you started your business—and will likely come up again and again in your elevator pitch, About page, PR efforts, and more. So refine your story with your mission in mind and your action plan for creating change.
Social enterprises are accountable to the cause they support, which means automatically setting aside a portion of future revenue to invest in increasing impact.
Social entrepreneurs have to be creative with how they raise money, and crowdfunding is a popular option.
Crowdfunding websites such as Kickstarter not only help you raise money to get your idea off the ground but also expose your mission to a community that exists on the very premise of supporting projects and causes they believe in.
GoldieBlox’s Kickstarter campaign exceeded its funding goal by a landslide and helped launch the successful business it is today.
There are also a growing number of grants you can apply to for social enterprises that meet specific requirements, and the trend of “impact investing,” where the return on investment expected isn’t just financial but includes social and environmental impact as well.
What works when it comes to marketing can vary from business to business, but the need for transparency and the “for-benefit” position that social enterprises adopt make certain marketing strategies especially effective at generating awareness.
After all, you’re marketing your mission, not just your business.
Social entrepreneurship isn’t the only way a business can be for-benefit and not just for-profit.
Many companies are owning their social responsibility based on a growing belief that those with the power to do so can and should try to make the world a better place.
Our connected world has brought about a new era of awareness, where we can find problems to solve and lives to improve across the street or across the world if we choose.
People from all over are making the decision to make change in whatever way they can, whether it’s by being more conscious of what they buy as consumers or building an engine for social and environmental good by becoming entrepreneurs.
With a single website, you can reach a world of consumers who want to help you make a difference. Shopify is a flexible platform to build your site, share your mission, and generate sales to fund that mission. It’s all about figuring out your cause and what to sell on Shopify to support that cause.
More information is available here.
This publication has been prepared within INDIGISE project. The content of this publication is the sole responsibility of the project coordinator and may not always reflect the views of the European Commission or the National Agency.
This study evaluates the current situation and identify best practices in the Baltic countries (Estonia, Latvia, and Lithuania) and the Nordic countries (Denmark, Finland, Iceland, Norway, and Sweden), through comparison of the legal forms available for social entrepreneurship or social business.
Social enterprises have gained importance in European and national policies in recent years. There is a growing awareness that they create sustainable and inclusive growth and stimulate social innovation. Moreover, the question can be raised as to whether social entrepreneurship and, more precisely, legal forms available for social enterprises can make an impact on sustainable development. The United Nations 2030 Agenda for Sustainable Development, including its 17 Sustainable Development Goals (SDGs), is committed to eradicating poverty and achieving sustainable development worldwide by 2030. In the run-up to the adoption of the 2030 Agenda, the European Commission worked closely with the European Union (EU) Member States to ensure an ambitious global outcome. The European Commission committed to mainstreaming the SDGs into EU policies and initiatives. Amongst different tools for the implementation of SDGs, social entrepreneurship or social business can contribute to this process both nationally and internationally. The aim of this paper is to evaluate the current situation and capture best practice in the Baltic countries and the Nordic countries, through comparison of the legal forms available for social entrepreneurship or social business.
© Lavisius T., Bite V. and Andenas M. (2020). Social Entrepreneurship in the Baltic and Nordic Countries. Would the Variety of Existing Legal Forms do more for the Impact on Sustainable Development? Entrepreneurship and Sustainability Issues, 8(1):276-290.
This publication has been prepared within INDIGISE project. The content of this publication is the sole responsibility of the project coordinator and may not always reflect the views of the European Commission or the National Agency.
The Online Manual of Good Practices on Workplace Innovation is a useful tool for those SMEs that need practical advice on possible innovation actions to implement within their companies to improve their organisational processes and increase their competitiveness. It will include inspiring case studies to give an idea to SMEs owners and employees on possible concrete actions to undertake.
The SMEs will find below a selection of workplace innovation practices relevant to the four main pillars, along with an interactive self-evaluation questionnaire that allows them to identify their specific needs.
Download the manual: here
As your business grows, you will need to change to adapt to new circumstances. Find out more
Social Enterprise Guide “Educational Module for Social Entrepreneurs”
Social entrepreneurs are motivated by the desire to make changes for the better.
It is a phenomenon that is gaining more national and international attention.
If you want to change the world, you need to act.
“Be the change you wish to see in the world”/Gandhi
Introduction
Target audience:
Required level of prior knowledge: no specific prior knowledge is required, but basic knowledge in business will make it easier to acquire specific knowledge.
Language: description of full Educational module including cases of partnering countries is available in English, but online training materials – for Polish social entrepreneurs in Polish, for Russia social entrepreneurs – in Russian and for Latvian social entrepreneurs in Latvian.
Training requirements:
Design and use of the training module:
The training module is designed to provide a step-by-step insight into social business. Each section contains:
You can browse all sections in a series or in a freeway – each section is individual; the previous sections are not required to access the next sections.
In the case of the use of material or parts of it, please refer to the project and the team of authors.
Authors:
Baltic Institute for Regional and European Concern (BISER): Poland
Magda Leszczyna-Rzucidło
Anna Fornalska-Skurczyńska
Witold Toczyski
Bartosz Atroszko
COBUCE: Russia
Maxim Mikhaylov
Social innovation centre: Latvia
Anita Stirāne
Jevgenija Kondurova
Renāte Lukjanska
Social Entrepreneurs in Denmark: Denmark
Gitte Kirkeby
Per Bach
This publication is part of the project “Social entrepreneurship development in the Baltic Sea region”, co-financed by Nordic Council of Ministers Program, project identification number 17055.
Responsible for the content solely publisher/presenter; it does not reflect the views of Nordic Council of Ministers and any related financial body. Those institutions do not bear responsibility for the information set out in the material.
Youth entrepreneurship is recognised as a crucial driver for sustainable economic development, therefore has being promoted for the last decade. However, youth unemployement rates still demonstrated the need for scaling the impact of youth entrepreneurship programmes to fulfil the potential of young people and help them to create jobs, build communities and transform lives.
Scaling of social impact in entrepreneurship has been defined by John Kalafatas (Duke University)* as
“the process of increasing positive social impact to better correspond to the magnitude of the identified social need”.
The process itself sets the folowing targets:
This Report “Models for scaling the impact of youth entrepreneurship programmes” brings together experiences scaling entrepreneurship programmes within and outside of the YBI network, in order to provide valuable insights for organisations wishing to scale their impact. It summarises different strategies and models for scaling entrepreneurship programmes, and the success factors, challenges and lessons learned to be taken into consideration with each strategy. It provides an overview of scaling frameworks and models, together with a set of case studies of scaling strategies applied by organisations within and outside the Youth Business International (YBI) network.
Different models for scaling and replication are introduced by means of frameworks developed by innovation and scaling experts Nesta and Spring Impact (formerly known as the International Centre for Social Franchising). These provide a helpful categorization of the options according to 1) the amount of control versus flexibility inherent in the selected model, and 2) the type and purpose of partnerships developed. A 10-step framework for organisations wishing to develop a scaling strategy is also included (see p.22).
aaaa
aaaa
About the authors
Youth Business International is a global network of expert organisations in over 50 countries supporting underserved young people to turn their ideas into successful businesses, creating jobs and strengthening communities. YBI connects and supports member expert organisations, partners and young people to develop and scale new solutions to the critical challenges facing underserved young entrepreneurs. As a result, member organisations of different profiles deliver better quality support to more young people through sector-leading solutions and products.
Each year YBI members support young people across the world to realise their entrepreneurial potential. Success stories are collected on YBI website to inspire young people across the world to take steps further entrepreneurial activity and social impact.
* Kalafatas, J. (2015). Approaches to Scaling Social Impact. Duke: The Fuqua School of Business. Center for the Advancement of Social Entrepreneurship
This publication has been prepared within INDIGISE project. The content of this publication is the sole responsibility of the project coordinator and may not always reflect the views of the European Commission or the National Agency.
Social Impakt Handbok er en ny publikation som visar hur socialekonomiska verksamheter, ”changemakers” och sociala organisationer kan utveckla en förändringsteori som kan användas till att dokumentera de sociala effekterna av sitt arbete.
Handboken är författad av Jaan Aps, styrelseordförande till “Estonian Social Enterprise Network” och översatt till svenska av Bert-Ola Bergstrand, Socialt Kapital Forum i Sverige. Projektet är en del av Erasmus+ projectet „Social entrepreneurship development in Baltic Sea region“.
Handboken är tänkt som ett undervisningsmaterial för aktörer som vill utveckla och bruka social impakt-analys. För sociala organisationer eller andra organisationer som har ett fokus på sociala frågor är det viktigt att kunna redogöra för vilken impakt man skapar eftersom deras existens i mångt och mycket utgår från att man förmår att skapa en positiv förändring i samhället.
Some people start businesses to improve the quality of their life. Others seek to work for themselves. And some see an opportunity in the market they can’t resist.
But sometimes the desire to use business as a means of creating positive change ignites the entrepreneurial spirit in you.
This is called “social entrepreneurship,” and it’s an approach to business that’s gaining popularity as globalization brings conversations about sustainability and international development to a world stage. It’s also leading more people to ask themselves, “What can I do for the world today?”
Social entrepreneurship involves starting mission-based enterprises that dedicate some or even all of their profits toward furthering a cause—giving their customers a purpose behind every purchase.
What is social entrepreneurship?
Social entrepreneurship is when you start a business for a philanthropic cause. Also called “altruistic entrepreneurship”, it’s broad and can include both non-profit organizations like Doctors Without Borders, which rely almost exclusively on donations and grants, and for-profit companies like Tesla, which turns a profit by putting its clean energy products front and center.
Social entrepreneurship can also include bricks-and-mortar establishments and online business ideas. TOMS, for example, opts for both.
Social entrepreneurs are innovators who start companies and organizations that are committed to giving back.
A social enterprise is a type of business where the bottom line and success metrics are measured in more than just profits. Instead, social enterprises typically measure success based on a triple bottom line:
Social entrepreneurship is about harnessing commerce for a good cause.
Social entrepreneurship takes many other forms too:
The short answer is that it depends. In many cases, social entrepreneurs do make money. They’re living proof that you can be successful as a business owner and do good at the same time. However, in some cases, the entrepreneurs elect not to take a profit for themselves.
One of the challenges to succeeding in social entrepreneurship is that it’s easy to measure profit (did you make money or did you not make money?), but it’s not as easy to measure your impact on people or the planet and communicate that to others.
Social entrepreneurs adopt a business model that puts their mission at the center of their business and are held accountable to their customers and stakeholders based on their proposed impact.
For today’s consumers and businesses, social responsibility is a growing priority as concerns about climate change, international development, and supply chain ethics become a more prominent topic of international discussion.
In a CSR survey by Cone Communications, 87% said they will purchase a product because a company supports an issue they care about. This reflects a shift in consumer awareness about the impact of their purchase decisions. Not only are businesses held to a higher standard, but many consumers are holding themselves to a higher standard as well.
So while social enterprises, by definition, must dedicate a portion of their profits to the impact they want to make, they do enjoy the following benefits that help them succeed:
For the sake of this piece, we’ll look at what it takes to create a sustainable for-profit social enterprise. And that starts, as most businesses do, with figuring out which of your business ideas you want to pursue and what that business will sell.
The mission might come first for social entrepreneurs, but that doesn’t eclipse the importance of choosing the right things to make and sell. When all is said and done, a for-profit social enterprise needs to make money to survive just like any other business idea.
But there’s a pattern amongst successful social enterprises of establishing a good “product-cause fit” that aligns their mission with what they sell.
Taaluma Totes, which produces socially responsible bags made with fabrics sourced from across the globe, was founded to cultivate more connection between cultures around the world. Plus, it uses 20% of its profits as micro loans for farmers and small business owners in the countries from which its fabrics are sourced—enabling the farmers and small business owners to continue to fund and run their fabric operations.
Chocolate company Askinosie also focuses on sourcing from international markets. Its cocoa beans come from the Amazon, the Philippines, Tanzania, and Ecuador. Its transparency report publicly shows exactly how much is paid out to small farmers. Fellow chocolate brand Taza Chocolate also publishes its own transparency report to show how it supports farmers.
Cotopaxi makes and sells outdoor gear for adventurers and travelers, dedicating 2% of total revenue to provide grants to specific non-profits that seek to alleviate poverty in different parts of the world.
Social entrepreneur David Merritt founded two ventures with a more local focus that address social problems facing Detroit youths:
A social enterprise’s mission is a competitive advantage that can help them stand out in a crowded market—if they can communicate their motivation and the impact they can make.
Many social enterprises adopt a model where they donate a portion of profits to a cause, but that’s not the only way to position your company as a social enterprise.
There are also social enterprises that focus on:
Transparency and sustainable impact are essential for a successful social enterprise. And these things are easier to achieve if your cause is close to your heart and measurable.
“Integrity is doing the right thing, even when no one is watching,” in the words of C.S Lewis.
Transparency is about visibly demonstrating your integrity and holding yourself accountable to your mission and the people who support it.
Depending on your mission, you can directly implement your plans for change as a social entrepreneur and expand your contributions as you grow. But if you choose to partner with non-profit organizations (NPOs) to help execute the “social” part of your social enterprise (as many do), be sure to do your homework before you reach out. Ask questions like:
This is all part of your founding story—the tale of why you started your business—and will likely come up again and again in your elevator pitch, About page, PR efforts, and more. So refine your story with your mission in mind and your action plan for creating change.
Social enterprises are accountable to the cause they support, which means automatically setting aside a portion of future revenue to invest in increasing impact.
Social entrepreneurs have to be creative with how they raise money, and crowdfunding is a popular option.
Crowdfunding websites such as Kickstarter not only help you raise money to get your idea off the ground but also expose your mission to a community that exists on the very premise of supporting projects and causes they believe in.
GoldieBlox’s Kickstarter campaign exceeded its funding goal by a landslide and helped launch the successful business it is today.
There are also a growing number of grants you can apply to for social enterprises that meet specific requirements, and the trend of “impact investing,” where the return on investment expected isn’t just financial but includes social and environmental impact as well.
What works when it comes to marketing can vary from business to business, but the need for transparency and the “for-benefit” position that social enterprises adopt make certain marketing strategies especially effective at generating awareness.
After all, you’re marketing your mission, not just your business.
Social entrepreneurship isn’t the only way a business can be for-benefit and not just for-profit.
Many companies are owning their social responsibility based on a growing belief that those with the power to do so can and should try to make the world a better place.
Our connected world has brought about a new era of awareness, where we can find problems to solve and lives to improve across the street or across the world if we choose.
People from all over are making the decision to make change in whatever way they can, whether it’s by being more conscious of what they buy as consumers or building an engine for social and environmental good by becoming entrepreneurs.
With a single website, you can reach a world of consumers who want to help you make a difference. Shopify is a flexible platform to build your site, share your mission, and generate sales to fund that mission. It’s all about figuring out your cause and what to sell on Shopify to support that cause.
More information is available here.
This publication has been prepared within INDIGISE project. The content of this publication is the sole responsibility of the project coordinator and may not always reflect the views of the European Commission or the National Agency.
This study evaluates the current situation and identify best practices in the Baltic countries (Estonia, Latvia, and Lithuania) and the Nordic countries (Denmark, Finland, Iceland, Norway, and Sweden), through comparison of the legal forms available for social entrepreneurship or social business.
Social enterprises have gained importance in European and national policies in recent years. There is a growing awareness that they create sustainable and inclusive growth and stimulate social innovation. Moreover, the question can be raised as to whether social entrepreneurship and, more precisely, legal forms available for social enterprises can make an impact on sustainable development. The United Nations 2030 Agenda for Sustainable Development, including its 17 Sustainable Development Goals (SDGs), is committed to eradicating poverty and achieving sustainable development worldwide by 2030. In the run-up to the adoption of the 2030 Agenda, the European Commission worked closely with the European Union (EU) Member States to ensure an ambitious global outcome. The European Commission committed to mainstreaming the SDGs into EU policies and initiatives. Amongst different tools for the implementation of SDGs, social entrepreneurship or social business can contribute to this process both nationally and internationally. The aim of this paper is to evaluate the current situation and capture best practice in the Baltic countries and the Nordic countries, through comparison of the legal forms available for social entrepreneurship or social business.
© Lavisius T., Bite V. and Andenas M. (2020). Social Entrepreneurship in the Baltic and Nordic Countries. Would the Variety of Existing Legal Forms do more for the Impact on Sustainable Development? Entrepreneurship and Sustainability Issues, 8(1):276-290.
This publication has been prepared within INDIGISE project. The content of this publication is the sole responsibility of the project coordinator and may not always reflect the views of the European Commission or the National Agency.
The Online Manual of Good Practices on Workplace Innovation is a useful tool for those SMEs that need practical advice on possible innovation actions to implement within their companies to improve their organisational processes and increase their competitiveness. It will include inspiring case studies to give an idea to SMEs owners and employees on possible concrete actions to undertake.
The SMEs will find below a selection of workplace innovation practices relevant to the four main pillars, along with an interactive self-evaluation questionnaire that allows them to identify their specific needs.
Download the manual: here
As your business grows, you will need to change to adapt to new circumstances. Find out more
Social Enterprise Guide “Educational Module for Social Entrepreneurs”
Social entrepreneurs are motivated by the desire to make changes for the better.
It is a phenomenon that is gaining more national and international attention.
If you want to change the world, you need to act.
“Be the change you wish to see in the world”/Gandhi
Introduction
Target audience:
Required level of prior knowledge: no specific prior knowledge is required, but basic knowledge in business will make it easier to acquire specific knowledge.
Language: description of full Educational module including cases of partnering countries is available in English, but online training materials – for Polish social entrepreneurs in Polish, for Russia social entrepreneurs – in Russian and for Latvian social entrepreneurs in Latvian.
Training requirements:
Design and use of the training module:
The training module is designed to provide a step-by-step insight into social business. Each section contains:
You can browse all sections in a series or in a freeway – each section is individual; the previous sections are not required to access the next sections.
In the case of the use of material or parts of it, please refer to the project and the team of authors.
Authors:
Baltic Institute for Regional and European Concern (BISER): Poland
Magda Leszczyna-Rzucidło
Anna Fornalska-Skurczyńska
Witold Toczyski
Bartosz Atroszko
COBUCE: Russia
Maxim Mikhaylov
Social innovation centre: Latvia
Anita Stirāne
Jevgenija Kondurova
Renāte Lukjanska
Social Entrepreneurs in Denmark: Denmark
Gitte Kirkeby
Per Bach
This publication is part of the project “Social entrepreneurship development in the Baltic Sea region”, co-financed by Nordic Council of Ministers Program, project identification number 17055.
Responsible for the content solely publisher/presenter; it does not reflect the views of Nordic Council of Ministers and any related financial body. Those institutions do not bear responsibility for the information set out in the material.
Youth entrepreneurship is recognised as a crucial driver for sustainable economic development, therefore has being promoted for the last decade. However, youth unemployement rates still demonstrated the need for scaling the impact of youth entrepreneurship programmes to fulfil the potential of young people and help them to create jobs, build communities and transform lives.
Scaling of social impact in entrepreneurship has been defined by John Kalafatas (Duke University)* as
“the process of increasing positive social impact to better correspond to the magnitude of the identified social need”.
The process itself sets the folowing targets:
This Report “Models for scaling the impact of youth entrepreneurship programmes” brings together experiences scaling entrepreneurship programmes within and outside of the YBI network, in order to provide valuable insights for organisations wishing to scale their impact. It summarises different strategies and models for scaling entrepreneurship programmes, and the success factors, challenges and lessons learned to be taken into consideration with each strategy. It provides an overview of scaling frameworks and models, together with a set of case studies of scaling strategies applied by organisations within and outside the Youth Business International (YBI) network.
Different models for scaling and replication are introduced by means of frameworks developed by innovation and scaling experts Nesta and Spring Impact (formerly known as the International Centre for Social Franchising). These provide a helpful categorization of the options according to 1) the amount of control versus flexibility inherent in the selected model, and 2) the type and purpose of partnerships developed. A 10-step framework for organisations wishing to develop a scaling strategy is also included (see p.22).
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About the authors
Youth Business International is a global network of expert organisations in over 50 countries supporting underserved young people to turn their ideas into successful businesses, creating jobs and strengthening communities. YBI connects and supports member expert organisations, partners and young people to develop and scale new solutions to the critical challenges facing underserved young entrepreneurs. As a result, member organisations of different profiles deliver better quality support to more young people through sector-leading solutions and products.
Each year YBI members support young people across the world to realise their entrepreneurial potential. Success stories are collected on YBI website to inspire young people across the world to take steps further entrepreneurial activity and social impact.
* Kalafatas, J. (2015). Approaches to Scaling Social Impact. Duke: The Fuqua School of Business. Center for the Advancement of Social Entrepreneurship
This publication has been prepared within INDIGISE project. The content of this publication is the sole responsibility of the project coordinator and may not always reflect the views of the European Commission or the National Agency.
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